Monday, 24 September 2012

Packaging-Brief

Coming into the new academic year, I was immediately greeted with a new module. This brief was something totally different to any of the projects I worked on last year, focussing this time on packaging design.
Choosing from a series of companies, I was tasked with designing the packaging for online orders. For this I must take into account the products that are being sold, the look and feel of the actually company, and how this can be reflected in the packaging. A luxury goods company for example will need packaging that reflects this expensive appearance.
To complete this brief I will need to produce three dimensional packaging design that would work practically, protecting the product, advertising the company and giving the customer a unique unpacking experience.

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